Client
Sainsbury’s®
Year
2018
Location
London
(UK)
Role
Direction,
UX / UI
Category
Archive
The Sainsbury Archive documents the history of Sainsbury’s from its foundation in Drury Lane in 1869, but also provides a unique record of the transformation that has occurred in retailing since the mid-19th century, and the impact of these changes on society.
The core of the archive was formed at the time of the company’s centenary in 1969 and has steadily grown to more than 700 linear metres of shelving, including documents, objects (ranging from food preparation and testing equipment, to product packaging and staff uniforms), photographs and audiovisual material.
the archive also includes key company records such as reports and accounts and press releases, as well as material relating to all aspects of the business, including head office operations, food supply, production and distribution, subsidiary companies and staff records.
Collaborating with a creative director and UX designer, I provided art direction options and produced a portion of the UX userflow design of the product. Attending meetings with key stakeholders and iterating the design through each stage, and user-testing beta releases.
