harnessed art, education and research to enhance digital engagement at Washington University’s Kemper Art Museum (Missouri, USA)

Kemper Art Musueum project image

Client

Kemper Art Museum

Year

2023

Location

Missouri
(USA)

Role

Digital Identity,
UX / UI

Category

Museum,
Collection

Part of the Washington University in St.Louis, Kemper Art Museum is home to the education and research of the university's growing collection, featuring a selection of contemporary art from world renowned artists such as Pablo Picasso, Salvador Dalí, Jackson Pollock, Theo van Doesburg and Josef Albers.

The museum had ambitious goals to enhance their web presence and online services, aiming to become an educational hub for university students and the broader public, while increasing productivity of staff workflows.

I lead the design of their new digital platform, iterating with key stakeholders from each department to produce new strategies. Aiming to engage with varied audiences through research resources, interconnected content and the ability to create accounts to save, curate and share material.

I built a consistent, minimal digital brand system to help create a subtle visual expression that allowed the artwork and editorials to become the central focus, combining open and rigid grid systems with simple interactive components.

Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image
Kemper Art Musueum project image